This is a partnership – it only works if both sides are willing to work
You’re thinking about working with a marketing agency and you’re trying to decide how it will work and will it really benefit your business? Picking the right agency to work with for the first time is a big deal for any SME and it does involve work on your side researching etc.
So once you’ve made your choice that’s not the end of the work in fact the work is only getting started. If you want to get the most out of the partnership be prepared to invest your time. You are experts in your field and industry, and we are experts in marketing. We need to know everything we can about your product or service and you’ll be a big part of providing that crucial knowledge. It takes time, but it’s vital. Be ready to answer questions, provide specific, clear and thoughtful feedback. Remember we need to work together so the time involved is not just our timeline it’s also yours.
Keep focused on the reason you wanted to work with an agency
There are lots of different people out there who can design, programme and do general marketing stuff but that may not be what you actually need so remember as a consultancy we eat, sleep, live and breathe this work. We’re not like you and that’s the reason you should want to work with us. Knowing trends, platforms, proven methods and so on, this is what you pay us for. You have to Trust us otherwise you’re wasting your money.
Know that your objectives are the same as ours – success!
If you succeed, we succeed. Simple as that. A majority of our own business comes from happy clients who come back for more. We all benefit if you share your business goals with us. If you work with us as partners rather than a somebody selling you something, we’ll have a much better chance of achieving your business goals. We’re not doing what’s easy; we’re doing what we think will work best within the constraints in place. After all, why would we lie? If what we recommend doesn’t work, you’re probably not going to hire us again.
Don’t get distracted by all the Noise!
New things, channels, terms come up all the time, this is marketing after all it’s about being new and different. There’s always a new trend, platform or opportunity that pops up but that doesn’t mean you have to react all the time. Once we develop the initial plan and strategy that will keep us on track and focused on the original goal.
Be considerate to each other, even Friendly
This partnership, working together involves a lot of different types of people ranging from Copywriters, Designers, Account Managers and more. Each and every one of them plays a vital role in your business’ success, and we’re all here to provide you with our expertise. There will be times when we don’t all agree but that’s when you can get the best results when you’re not just dealing with ‘Yes Men’. Be friendly and be fair and the partnership works well and you get some great results.
Packages to suit all budgets
We only provide best advice for you and your business not advice that helps us to get you to spend as much money as possible with us.
